From Sweet Success to Operational Scale
Crumbl’s rise from a single cookie shop in Utah to one of the fastest-growing dessert brands in the U.S.—with over 1,000 locations and international expansion—is nothing short of impressive. But beyond the sweet treats and viral flavors lies a complex supply chain supporting ingredient distribution, eCommerce orders, and the needs of hundreds of franchisees. As warehouse and fulfillment complexity skyrocketed, Crumbl turned to ShipHawk to streamline operations from end to end so they can continue to scale with confidence.
Why Crumbl Chose ShipHawk
With growth comes complexity. Crumbl needed a warehouse management and fulfillment solution partner that could move as fast as its expanding network—and keep franchisees equipped with what they need, when they need it.
Crumbl selected ShipHawk to simplify and scale its warehouse and shipping operations. By implementing ShipHawk’s Warehouse Management System (WMS) and Advanced Shipping solution, the company is automating and optimizing key fulfillment processes—eliminating manual steps and enabling faster, more reliable shipping.
Fulfillment Made Easy: The Power of WMS + Advanced Shipping
To keep up with rising demand, Crumbl implemented ShipHawk’s Warehouse Management System (WMS) and Advanced Shipping solutions—two powerful tools designed to bring control, speed, and accuracy to complex fulfillment operations.
With ShipHawk in place, Crumbl gains access to:
- Faster order processing, ensuring ingredient and merchandise orders are fulfilled on time, every time
- Accurate shipping quotes, giving franchisees visibility into rates and eliminating unexpected shipping costs
- Automated order release, so the right orders are fulfilled at the right time, without manual processes
- Lot and expiration date tracking, critical for maintaining product freshness and food safety compliance
- Optimized picking and packing, reducing warehouse travel time and maximizing efficiency
These features work together to streamline Crumbl’s warehouse operations, reduce manual tasks, and provide real-time visibility into fulfillment activity. For a fast-growing brand like Crumbl, that means more consistent deliveries, less human error, and a supply chain that can scale alongside the business. With ShipHawk, Crumbl is turning fulfillment into a competitive advantage—not a bottleneck.
A Sweet Partnership Built to Scale
This partnership goes beyond operational efficiency. One of the most exciting outcomes is the direct impact on Crumbl’s retail store franchisees. With improved rate quoting and faster shipping, franchisees can count on reliable deliveries of ingredients, baking tools, and merchandise to meet customer demand. That means store owners can focus on what they do best: delivering delicious moments to their communities.“Partnering with ShipHawk will support our franchisee business owners by providing access to accurate shipping rate quotes and faster shipping,” said Katie Anthony, Senior Director of Supply Chain at Crumbl.
ShipHawk’s fulfillment solutions are designed to help high-volume brands like Crumbl scale confidently. As CEO Jeremy Bodenhamer put it, “ShipHawk gives businesses the ability to streamline operations by uncovering inefficiencies, identifying cost-saving opportunities, and increasing throughput.” At ShipHawk, we believe scaling companies shouldn’t have to sacrifice speed or accuracy in their fulfillment process. We’re thrilled to support Crumbl with powerful automation and visibility as they continue to grow. Want the full story? Read the official press release here.